Upload an App to Google Play Store in 2023?
Among the most important devices for users, a smartphone. More than 60% of individuals check their phones first thing in the morning while checking them as they sleep. Given the romantic relationship users have with their smartphones, startups and business owners have profited by creating apps for almost everything. To keep their audience interested, almost all companies, including retail stores, have mobile apps. Most likely, you are preparing to release your own mobile app by this point. And the Google Play Store is the ideal channel for reaching billions of users.
Things to do before you publish your app
Before we get started, It should be pointed out that before submitting your app to the store, you should take the following factors into account. However, you must first check that the following criteria are met by your application:
- Sign up for the Google Play App Store
If you forgot, make sure to sign your app on Google Play now. This is the method that experts advise for uploading your app. Make sure to sign up for Play App Signing if you create and submit an Android App Bundle.
Additionally, the generated code and resources for your program are included in the uploading format known as Android App Bundle. This app bundle is used by Google Play to create and provide APKs that are optimized for each device type. In order for your app to run successfully, only the code and resources for a particular device are downloaded. Users receive smaller, more optimized downloads as a result of skipping the requirement for creating, signing, and managing various APKs to optimise the support for various devices.
- Limit your compressed download size to the recommended amount.
Only 150 MB and even smaller compressed app downloads are supported by Google Play.
It will become problematic if it exceeds 150 MB. Then, you may enable all configuration APKs to make sure that consumers only download the files and resources required for your app to function properly on their devices. In addition, you can make your app smaller by simply removing unnecessary code and resources, or you can use best practises to make your app even smaller.
Step by Step Process in publishing an App to Google Play Store
Below mentioned are the process of publishing the app in the Play store:
1. Google Play Developer Console
A developer dashboard is necessary in order to upload an app to the Android Play Store. From the Google Play console, developers can submit Play Store apps for Android, acting as a sort of backend controlling hub. A developer can open an account with a tonne of features and functions for a one-time fee of $25. You can submit apps for free to the Google Play Store after paying this one-time fee.
2. Link Developer Account with Google Wallet Merchant Account
You'll need a merchant account if your app supports in-app purchases and is being uploaded to the Play Store. You can create one by logging into your Google Play Console account, selecting Reports, then Financial Reports. After that, you can choose to "Set up a merchant account now" and enter your information.
Your Google Play Console account will be automatically connected to the merchant account, enabling you to oversee and track app sales.
3. Create Application
Another step in the process of submitting an app to the Google Play store is this one.
Following logging into your developer or publisher account, follow these steps to submit an app to Google Play:
• Go to the 'All applications' tab in the menu.
• Choose the "Create Application" option that you will see.
• Select the default language for the application from the drop-down menu.
• The name of your application is here.
4. List of applications
Your preparations will be useful at this point because Google Play uploads are happening.
You must carefully fill out all the information and details you have already prepared in this step of the process to upload an app to the Play Store. The information you must enter for the app listing is shown in the table below:
To increase the likelihood that your app will appear in searches, use the right keywords in the description of your app. Additionally, be sure to utilize all the information discussed in the prerequisite section for app listing.
5. Upload App Bundles or APK To Google Play
You must now upload the files, such as the signed app release and app bundle or APK, into your application. How to do it is as follows: Go to the "Release Management" tab, then the "App Release" tab. Following that, you will be prompted to select one of four release types: internal test, close test, production release, or open test.
You can choose "Create Release" once you've determined what kind of release you want.
6. Time For Content Rating
Rating your app is the next stage in the process of publishing Android apps to the Play Store. It is essential to rate the application since, as it is now classified as "Unrated," it may be completely removed from the store.
You must once more access the menu on the left side of the screen and choose the same option for Content Rating. You can proceed by clicking "Continue," entering your email address in the appropriate field, and then clicking "Confirm."
You can now complete the survey to rate the app. To see your app's rating on the Play Store, choose the 'Save Questionnaire' option after that, and then select the 'Calculate Rating' option.
7. Fix App Pricing and Distribution
Additionally, giving your app a pricing is really important. To begin, select the Pricing and Distribution tab from the menu, after which you must decide whether your app will be free or paid for. Now you can choose the nations in which you want your software to be made available. Additionally, you can use the Primary Child-Detected option of "Yes" if your programme is appropriate for users under the age of 13. Choose "No" if the situation is different. Select the alternatives for enabling the ads in the application in a similar manner.
8. Finally, Publish the Application
Post App Submissions Checklist
Well, we've got this covered for you too. Here are some actions you can do to guarantee that your application receives widespread exposure on the Google Play store.
1. Social Media Promotion for the App
Social media is a fantastic tool for boosting the appeal of your application. The notion can be supported by the statistic that 42% of people utilise social media. Numerous platforms, like Facebook, Instagram, Linkedin, Pinterest, and many more, are often used. Therefore, advertising your app on these sites ensures increased traffic and, ultimately, increased downloads.
2. Start a press release
Another strategy for brand promotion is the press release. With this, your brand will be highlighted, and numerous publications will write about the launch of your app, allowing it to eventually reach a larger user base and forge genuine connections.
A fantastic app marketing strategy has proven to be a press release that includes the words, qualities, and insights of the mobile app developers and the application itself. It is a great illustration of what users can anticipate being good.
3. Concentrate on app upkeep and maintenance
You cannot simply publish your app on the app store and walk away from it. You must effectively maintain your programme, roll out regular updates, and fix any bugs or issues users may have. Something needs to be maintained on a regular basis, not just once. Therefore, be sure to update your app with the most recent app stack and address any issues.
4. Practice ASO
The top Android app development companies all follow the ASO (App Store Optimization) best practices. Often referred to as ASO, it mainly concentrates on activities that target elements that can increase awareness and visibility of your application on app stores. These procedures aim to boost the application's rate of conversion from impressions to downloads.
Google Play Store Publishing Checklist
Launching Checklist for Apps:
- Examine the Developer Program Guidelines.
- Create a developer account and enter the necessary information.
- Create an online merchant account.
- Make localization plans (if you want to include localised copies of your app).
- Make a plan to release your software across a range of platforms and gadgets. (If you've got plans.)
- When testing your app, keep quality standards in mind.
- Use the most recent API level.
- Create the Android App Bundle you want.
- Execute the internal checks.
- Plan the Play store listing for your application.
- To increase interest in your game or app, pre-register it and create a unique pre-registering list page.
- Establish the device compatibility of your application.
- Check the pre-launch reports for your app.
- Set the price and distribution locations for your application.
- Pick the appropriate distribution methods.
- Create your in-app purchases and subscriptions.
- Identify the content rating for your application.
- Once you've reviewed it, publish your app.
- Publicise your app.
- Attend to user issues, resolve them, and respond to their inquiries.
- You've successfully launched your app.